Steve Alton – BII
Steven relishes a challenge so when the Pedalling for Pubs adventure was announced he was in. It combined his passion for the industry, a sporting challenge and the opportunity to share the fantastic experience with colleagues across the industry. Steven joined the sector around nine years ago after previously leading a number of technology businesses in IT, security solutions and telecoms.
He has led the Vianet business supporting operators with technology to drive quality and improve profitability in the drinks category. Steven is a proud supporter of the industry and it is through his role as a trustee of the British Institute of Innkeeping (BII) that he further developed his interest in taking a wider role in the sector. Steven is moving to lead the BII from October this year.